Twenty picked up major award recognition at the NZDM Awards for its work with clients AA Insurance and the Heart Foundation. The trophy haul included the grand Nexus Supreme, plus golds, silvers and a bronze award.
This recognition is particularly valued given its focus on return on investment. The Marketing Association highlights the NZ Direct Marketing Awards as “the only awards that recognise clients, agencies, consultancies and suppliers who have exhibited excellence in insight-driven direct marketing, connected with customers on an individual basis, and generated outstanding results.”
Nexus Supreme win for Twenty and AAI
AA Insurance’s In it for Life programme won the Nexus Supreme, two Golds, a Silver and an industry bronze. The brand also picked up recognition with a bronze award for the Who’s Got My House Keys campaign – a through the line campaign run jointly by Twenty and Special, which repeated its award success from last year when it picked up a bronze at the Effies.
Heart Foundation work picks up Industry Silver
Twenty’s work for Heart Foundation was also awarded an industry Silver for A More Appealing Christmas in the Not for Profit category.
Both AA Insurance and Heart Foundation received further recognition. AAI were the finalists for the Direct Marketing Organisation of the Year, and Heart Foundation’s Gail McIntyre was the finalist in the Direct Marketer of the Year award.